The Mercantyl blog.
Operating notes from inside wholesale. Comparisons against the platforms we lose deals to (and to). The math behind decisions wholesale operators make every week.
The hidden cost of Shopify app sprawl
The line item on your Plus invoice is $2,000/mo. The real cost of running wholesale on Plus is closer to $99K/year. We pulled 18 stacks and ran the math.
Read post5 honest alternatives to Shopify Plus B2B Edition
Shopify Plus B2B Edition gets you 60% of what wholesale needs. Here are five honest paths to the rest — including the one nobody at Shopify will recommend.
Read postMulti-brand wholesale: should you consolidate or keep them separate?
Three questions answer it. None of them are about technology. The decision matrix that comes out is more opinionated than most operators expect.
Read postMOQ enforcement: the math operators are leaving on the table
Most wholesale shops set MOQs as suggestions, not rules. The cost is bigger than it looks — we ran the numbers across 47 mid-market operators.
Read postQuote-to-order: how to stop losing wholesale deals at email
The deal you lost last quarter probably wasn't lost on price. It was lost in 48 hours of email volleys between buyer and rep. Here's the workflow that closes the gap.
Read postNET 30 vs NET 60: when each works (and what mid-size operators get wrong)
NET terms are a financing decision dressed up as a payment policy. Pick the wrong one and you finance your buyer's growth instead of yours.
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Monthly. No fluff. Operating notes, comparison breakdowns, B2B platform changes that actually matter to wholesalers.